Presenting the slogan for Norway in Bologna 2026: What if – Tenk om
We are proud to present the slogan and visual profile for Norway as Guest of Honour at the Bologna Children’s Book Fair 2026.
What if up was were down
What if the outside were the inside
What if I were you
This is more than just playing with words – it lies at the very heart of Norwegian literature and illustration for children and young people. It is an invitation to turn reality on its head, to ask questions, and to open doors to new worlds.
Our slogan What if is an attempt to capture a spirit of curiosity and courage.