Norway was Guest of Honour at the Frankfurt Book Fair 2019!

Karl ove knausgård and director of frankfurter buchmesse juergen boos on the main stage of the norwegian guest of honour pavilion photo sabine felber
Karl Ove Knausgård and Director of Frankfurter Buchmesse Juergen Boos on the main stage of the Norwegian Guest of Honour Pavilion. Photo: Sabine Felber.

Norway was Guest of Honour at the Frankfurter Buchmesse 2019.
The Guest of Honour project comprised hundreds of activities in the German speaking area throughout 2019, and culminated at the book fair in October 2019.

NORLA was in charge of the process and cooperated closely with authors, publishing houses, literary agents, art institutions, our network Norwegian Arts Abroad and other cultural entities. Together we presented a solid and attractive Guest of Honour program.

The Norwegian Guest of Honour Pavilion, designed by LCLA office and Manthey Kula, is nominated for the 2022 European Union Prize for Contemporary Architecture – Mies van der Rohe Award.

Frankfurter Buchmesse 2019 at a glance
Summary of Norway as Guest of Honour at the Frankfurter Buchmesse

Report and evaluation
In June 2020, NORLA presented its report on the Guest of Honour project.
Read more.
And in December 2020, an external evaluation of the Guest of Honour project concluded that the Guest of Honour project was successful. The evaluation was carried out by Economics Norway (Samfunnsøkonomisk analyse) on behalf of the Ministry of Culture.
Read more about the evaluation here (the report itself is available in Norwegian only).

Read more

See the program for the main stage of the Guest of Honour Pavilion here and read more about the cultural programme here.

Please visit our project website Norway2019.com for information about the project, calendar of events and news.

The Facebook page for the project was called Norwegen2019, you can visit the page here.

On Instagram we shared updates on our daily work. You may also get a feel from the very midst of the busy Fair by looking at our Insta-stories: Part 1 and Part 2.

Below you may download the Norwegian Bid book (“søknad”) Norway as Guest of Honour at the Frankfurter Buchmesse 2019.

Frankfurt 2019

Culture programme in Frankfurt 2019

2017-04-03
Frankfurt set fra mousonturm foto halldor gudmundsson

The Norwegian Guest of Honour project for the book fair in Frankfurt will, in addition to literature, include an extensive cultural framework programme, where the Guest of Honour nation will present a panorama of its life of arts and culture throughout the entire city of Frankfurt during the autumn when the book fair takes place.

Frankfurt has many good museums and culture institutions that can choose to take part in this, should they find that the Guest of Honour has exciting things to offer.

Such a culture programme must, in the same manner as the publication of a book, be prepared well in advance. And as a first step, Project Manager Halldór Guðmundsson and Culture Coordinator Marit Ingvill Sande visited Frankfurt in the end of March and were received with open arms and great interest.

First state visit ever at NORLA's offices

2017-03-21
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Their Majesties The King and Queen host the state visit from the President of Iceland, His Excellency Mr Guðni Th. Jóhannesson and Ms Eliza Reid, 21- 23 March. As part of the programme we had the honour of receiving them all, and Her Royal Highness Crown Princess Mette-Marit, in our offices.

Norway Guest of Honour at the Book Fair in Frankfurt 2019 – NORLA building its project team

2017-03-02
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The increasing salience of Norwegian literature internationally of recent years continues and the focus on Norway at the Book Fair in Frankfurt 2019 provides the opportunity to further this success. NORLA will carry out this huge undertaking for Norway and collaborate with authors, publishers, agents, translators and culture institutions in Germany and Norway on the creation of an attractive and innovative culture programme that will involve all art disciplines and present an abundance of contemporary literature in all genres.

Halldór Gudmundsson assumed the position of project manager for the Norwegian Guest of Honour project on 01 March. Senior Advisor at NORLA, Andrine Pollen, will join the project team as literature coordinator. Joining them is Marit Ingvill Sande, who will function as coordinator for the culture programme in the coming year. The Norwegian project team will be supplemented by a PR executive and a coordinator who will succeed Marit Ingvill Sande starting in 2018. These positions will be announced at a later date. The project team for Frankfurt 2019 is a part of NORLA, and the project manager will report to NORLA’s director.

A bustle of Norwegian activity in Frankfurt

2016-10-28
Frankfurt kollasj 3 bilder

The Frankfurt Book Fair is the world’s largest book fair and this year all the Norwegian participants were gathered at a large joint stand, in a reinforced collaboration between the Norwegian Publishers Association, Norwegian agents, NORLA and Norwegian publishers. The stand was a hub of extensive activity and vibrant energy, and it was of course also decorated with many good, beautiful books in all genres.
All seven of NORLA’s staff members took part in the book fair this year for the very first time! This was also NORLA’s 25th anniversary in Frankfurt, an event that was commemorated by a friendly gesture of appreciation from the book fair in the form of a delicious cake delivered to the stand.

Norway en route to 2019

2016-09-20
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The planning of Norway Guest of Honour Frankfurt 2019 is well under way.

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From the left: Simone Bühler, Margit Walsø and Karina Goldberg

NORLA’s Director Margit Walsø recently had a work meeting in Frankfurt with the book fair’s Guest of Honour team represented by Simone Bühler and Karina Goldberg, and met Chief Sponsorship Manager Frank Pauli. Together with Narve Solheim and Ida Svingen Mo from the Norwegian embassy in Berlin she also visited different arts venues in Frankfurt, such as Mousonturm and Museum Angewandte Kunst.

NORLA seeks project manager for Norway as Guest of Honour at the Frankfurt Book Fair 2019

2016-09-20
Prosjektleder 33b

Read more about Norway as Guest of Honour at the Frankfurt Book Fair 2019 here.

Norway confirmed as Guest of Honour at the Frankfurter Buchmesse 2019

2016-05-12
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On 12 May at 2 PM, in the lobby of the National Theatre in Oslo, NORLA’s Director Margit Walsø and Frankfurter Buchmesse’s Director Juergen Boos signed the agreement confirming Norway as Guest of Honour at the Frankfurt Book Fair in 2019.

The Norwegian Parliament, the Storting, to back the book industry's Frankfurt application with NOK 30 million

2015-12-10

Since the autumn of 2014 NORLA has worked intensively to lay the foundation to enable Norway to apply for Guest of Honour status at the Frankfurt Book Fair in 2019. We are pleased that this initiative was met with overwhelming support from the Storting, says Margit Walsø, director of NORLA.

Norway comes closer to Guest of Honour Status in Frankfurt for 2019

2015-09-19

For more than one year NORLA has been working towards enabling Norway to apply for Guest of Honour status at the Frankfurt book fair in 2019. Last week the happy news arrived that the Norwegian government views this endeavour as a measure towards increasing the export of Norwegian culture and will ask the Norwegian Parliament to pledge NOK 25 million.
Margit Walsø, Director of NORLA, states: "With this pledge a significant portion of the funding can be in place, but we are not there yet.

Books from Norway provides you with English-language information about all genres of Norwegian literature. The information is provided by the rightsholders and NORLA.

booksfromnorway.com

Norway as Guest of Honour at Frankfurter Buchmesse

Norway was Guest of Honour at the Frankfurter Buchmesse 2019. Please visit our website Norway2019.com for information about the project.

Frankfurt 2019